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The Night Marketer journal

Shopify, CRO and D2C Growth Insights

Practical guides on Shopify builds, conversion rate optimisation, Klaviyo retention, subscriptions, paid media and automation, written by the team that does the work.

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AI

The Most In-Demand Cloud Skills in 2026

You applied for a "remote-friendly, six-figure" tech role last week. So did 400 other people. Most got auto-rejected. A handful got interviews. And the person who got the offer? Th...

AI

How to Use AI for Better Email Marketing Campaigns

Today's busy digital life calls for unique and effective marketing campaigns. With a desire to influence the market, businesses work hard on automation in email marketing using Art...